Just Jai Wear Launches Innovative Heated Apparel Line with a Purpose
Discover Pinky Promise, Just Jai Wear’s new collection that blends style, functionality, and philanthropy, launching January 3, 2025
Atlanta, GA., (January, 2024) — Atlanta-based women’s sportswear brand,Just Jai Wear, is proud to announce the launch of its highly anticipated heated apparel line. This innovative collection, which includes high-visibility heated jackets and versatile heated vests, arrives just in time for the winter season. Leading the lineup is the Pinky Promise active wear, a bold addition designed to inspire confidence and celebrate community. A portion of the proceeds from this collection will support the brand’s founder, Jai-Let Colvard’s mental health support organization, Space of Grace, Inc., and Loving Arms Cancer Outreach, an organization dedicated to supporting breast cancer survivors.
Heated Apparel That Works as Hard as You Do
The heated apparel line by Just Jai Wear combines cutting-edge technology with purposeful design, offering a stylish solution for staying warm without compromising functionality. Winter activities and outdoor endeavors are no longer limited by the cold, thanks to this dynamic collection.
- High-Visibility Heated Jackets: These jackets merge advanced heating technology with high-visibility materials, offering warmth, safety, and style. Ideal for outdoor workers, athletes, and anyone who values visibility and protection, the jackets ensure you stay warm while staying seen.
- Classic Heated Vests: Lightweight, breathable, and designed for movement, these vests provide warmth during morning runs, golf sessions, or casual outings. Adjustable heat settings allow users to customize their comfort for any weather conditions.
The Pinky Promise Activewear : Style Meets Purpose
The Pinky Promise Activewear Set, launching January 3, 2025, is the highlight of this collection. Designed to inspire both self-care and community, this vibrant and butter tummy control easy to wear, offering:
- Advanced Heating Technology: Three adjustable heat settings tailored to any climate.
- Lightweight Design: Perfect for layering during workouts, outdoor adventures, or daily activities.
- Purposeful Style: Bold colors and sleek design emphasize empowerment and confidence.
This innovative piece symbolizes Just Jai Wear’s commitment to encouraging individuals to embrace their wellness journey while giving back to the community.
Philanthropy at the Heart of Just Jai Wear
True to its mission of making a difference, Just Jai Wear will donate a portion of the proceeds from this heated apparel line to Space of Grace, Inc., a nonprofit founded by CEO Jai-Leta Colvard. The organization provides financial assistance for mental health services, ensuring individuals have access to the care they need. Additional proceeds will also be going to Loving Arms Cancer Outreach, a nonprofit that supports breast cancer survivors with financial aid, resources, and community programs.
This initiative underscores the brand’s dedication to combining business success with meaningful social impact. By purchasing from the heated apparel line, customers not only gain high-quality, stylish clothing but also contribute to causes that make a lasting difference in the lives of others.
A New Year, A New You
The launch of this collection aligns perfectly with the new year, encouraging customers to embrace a fresh start in 2025. Whether it’s staying warm during outdoor activities or supporting a community-focused mission, Just Jai Wear’s heated apparel embodies the brand’s philosophy of resilience, empowerment, and purpose.
The collection will be available starting January 3, 2025, at justjaiwear.com. Customers are encouraged to shop early, as these innovative pieces are expected to sell quickly.
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About Jai-Leta Colvard and Just Jai Wear
Jai-Leta Colvard is the founder and CEO of Just Jai Wear, a socially conscious brand committed to mental health advocacy and breast cancer awareness. Just Jai Wear aims to create awareness, provide support, and break down barriers surrounding mental health issues through stylish and purposeful athleisure wear. Through her various initiatives, Colvard continues to make a meaningful impact in the lives of individuals seeking mental health support.
About Space of Grace, Inc.
Space of Grace is a mental health organization founded by Jai-Leta Colvard, dedicated to raising awareness and providing financial assistance for mental health support. Through its 90-day Grace program and invaluable resources, Space of Grace empowers individuals to seek the mental health care they need while alleviating the financial burdens often associated with it.
About Loving Arms Cancer Outreach
Loving Arms Cancer Outreach offers resources, financial aid, and community-based support for breast cancer survivors, helping them navigate recovery with strength and dignity.
Press Contact:
Heather Holmes
heather@publicityforgood.com
1+(828)332-5307
publicityforgood.com/