Building a Legacy in Real Estate: The Asbel Team’s Journey to Success

In the heart of Southwest Florida, two individuals, Brian and Jessica Asbel, have carved a niche for themselves in the competitive world of real estate.

Their unique yet relatable journey is a tale of resilience, hard work, and an unwavering entrepreneurial spirit.

Brian’s Early Life and Influences

Brian’s story begins in Immokalee, Florida, a community predominantly comprised of crop growers and field workers.

Despite the limited resources and opportunities in this underprivileged area, Brian, born to parents working for the sheriff’s office, enjoyed a stable upbringing. However, he yearned for something beyond the everyday jobs his town offered.

Jessica’s Background and Inspiration

Jessica’s roots lie in Naples, Florida. Born to Haitian immigrant parents who worked tirelessly to provide for their five children, she witnessed firsthand the fruits of hard labor and determination.

Her father, a mechanic who also managed properties and businesses in Haiti, unknowingly sowed the seeds of entrepreneurship in her.

United in Vision and Purpose

The union of Brian and Jessica marked the beginning of a shared entrepreneurial journey. Breaking away from the 9-5 grind, they ventured into real estate in Naples, building a team dedicated to buying and selling luxury properties.

Their goal was clear: to establish generational wealth and instill values of hard work and opportunity in their children through their actions.

Overcoming Challenges and Embracing Growth

Navigating a Crowded Market in a region teeming with over 8,000 real estate professionals, standing out was no small feat for the Asbel Team. They faced the universal challenges of direction and accountability that many entrepreneurs encounter.

The Turning Point: ARES, Inc., Business Coaching

The game-changer for them was enlisting the help of ARES Business Coaching, led by Kerri Herrity.

This partnership provided them with the necessary tools and processes to flourish, enhancing their ability to stand out and quickly gain recognition in their market.

The Power of Personal Connection: Cold Calling Success

A pivotal strategy that propelled the Asbel Team forward was cold calling. By reaching out to homeowners in select neighborhoods, they established personal connections that transcended traditional marketing tactics.

This approach not only differentiated them from competitors but also led to a significant increase in business and positive client feedback.

Sharing Wisdom: Advice for Aspiring Entrepreneurs

Brian and Jessica believe that perseverance and hard work are key to success in business, regardless of one’s background.

They emphasize the importance of having a clear purpose or ‘why’ to drive one’s entrepreneurial efforts.

Striking a Balance: Family and Business

Initially, establishing a work-life balance was challenging due to the demands of their growing business.

However, with time and success, they have achieved a more controlled schedule, enjoying the freedom and joy their business brings, while keeping family their top priority.

Looking to the Future: Expansion and Community Involvement

Looking ahead, the Asbel Team is excited about expanding their team and brand, both locally and nationally.

They aim to collaborate with agents in other luxury markets to enhance their network and client reach.

Committed to community involvement, they also plan to unveil charity initiatives, underscoring their dedication not just to business success but also to giving back to the community.

For more information about the Asbel Team and their journey, visit their website.

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